This past Thursday night, while unconfirmed reports spread concerning an incident at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Although CNN is certainly not a perfect news source, her statement resonated to many. It remains one of the broadcasters where there exists reality-based and generally trustworthy reporting – especially during crises such as the one developing close to a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Tug-of-War
However the news network, now four and a half decades old, finds itself in a vulnerable state as two huge media corporations compete for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a major game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“Here is one more case of the deep structural problems with roots in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a corporate drama with key players as the central actors, but there is very little discussion of the public interest,” Pickard added.
The Complicating Factor: The Former President
The CNN scenario is made more complex by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that the network requires new ownership. Many see this as a desire for ownership that will insulate him from negative coverage and examination. That is a factor in why he appears to support Paramount Skydance, which has made a unsolicited offer.
Trump has reason to like that suitor more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that historic news network.
A Future of Continued Turmoil
It is important to note, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That setup could pave the way for CNN for another sale. There is no finish line.
According to Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Core Issue and a Potential Solution
No matter the outcome with this particular battle, the larger issue persists.
“The present media landscape is a very anti-democratic system, but we must resist the belief that change is impossible,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Will that happen in an era where the top communications regulator won’t even affirm that the agency is independent? Change is a distant prospect now, but that is not to say it will not happen in the future.
Measures that strengthen independent news organizations, aid local journalism, finance public media, and prohibit the concentration of media power in very few hands are within reach – they are necessary for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be tools in the most recent merger game.